Oct 08 2025 15:00
Stay Safe: Deer Collision Tips for Fleet Managers

Understanding the Seasonal Hazard
As fall descends upon us, fleet managers and commercial drivers must gear up for the unique challenges this season presents. Deer collisions, particularly from October to December, pose a significant risk, both in terms of safety and finances. With over $1 billion in damages annually, staying vigilant is essential to maintaining business continuity.
Proactive Safety Tips for Commercial Drivers
The fall season demands heightened awareness from those behind the wheel. Here are crucial safety reminders every commercial driver should keep in mind:
Peak Activity Awareness
Deer are most active during dawn, dusk, and overnight. Being especially vigilant during these times can help you anticipate and avoid potential encounters.
Use High Beams When Safe
Visibility is key, especially in low-light conditions. Use your high beams to increase your line of sight, but be courteous and remember to dim them for oncoming traffic.
Stay In Your Lane
If a deer collision is imminent, avoid the dangerous impulse to swerve. Brake firmly and stay in your lane to prevent accidents caused by losing control or veering into other vehicles.
Watch for Deer Crossing Signs
These signs are there for a reason — they denote areas with high deer traffic. Always be prepared to slow down and look for deers when you encounter these signs.
Expect Multiple Deer
Deer rarely travel alone; if you see one, expect more to follow. Slow down and be alert for others crossing the road.
Always Buckle Up
Wearing a seat belt is the simplest yet most effective way to protect yourself. In the event of a collision, a seat belt can significantly reduce the risk of injury.
Post-Collision Protocol
If a collision occurs, prioritize safety. Move to the side of the road, activate hazard lights, and contact law enforcement. Don’t forget to notify your insurance provider to discuss next steps.
The Cost of Inaction
With an average deer collision repair cost of $3,000, proactive measures can save you from costly downtime and ensure the safety of your employees and vehicles.
Take Action Now
Educating your drivers during these high-risk months is crucial. With awareness and preparation, many deer-related collisions can be avoided, safeguarding your fleet’s efficiency.
We encourage fleet managers to review their current commercial auto policy or reach out for risk management guidance. Taking these steps now can prevent larger headaches down the road.
